August 15, 2012
This looks interesting but demonstrates how surveys and polls are so unreliable and…
This looks interesting but demonstrates how surveys and polls are so unreliable and misleading.
First, I lived in Southern California for over 30 years and everyone I knew called it Coke. I was the odd ball who called it soda/cola and that's because I was tired of hearing the server say "is Pepsi okay?" (I didn't care)
Second, while 120,464 respondents sounds impressive and a good size sampling, that means there are on average around 40 respondents per county. That's hardly a suitable number when you have counties with populations in the 2-3 MILLION range.
So before you go quoting that study, check to see what their data is based on and if you could stand behind those numbers.